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Portfolio

StepUp

The former SteUp is an international expert in revenue management and big data. With self-developed tools, models and consultancy, it supports companies mainly from the FMCG sector.
Multinationals such as Danone and Heineken use those tools to optimize the ROI of their marketing and sales spend and improve their strategy.

Robur Capital took a majority stake in February 2019 to support the company’s international expansion. Steven Claes, Piet Surmont and Evert Verlinden, the three founders, stayed on board. In August 2022, StepUp was sold to Kantar XTEL, part of global data management solutions provider Kantar.

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Country
Belgium
Industry
Data Analytics
TYPE TRANSACTION
Growth Capital
From - till
Feb 2019 - Aug 2022
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